Is The Customer Always Right

Is The Customer Always Right You may have heard the phrase that the customer is always right. And as much as we may want to use that when we are a customer, is it going to be the case in your business? Customer service is something that we all need to be working on, whatever industry we are in. That is all about providing a great customer journey, and helping them with their needs. There is a subtle difference between customer service and the customer always being right. But they do work together, to help you to get the most out of your business. After all, without customers, you would not have a business anyway. For customer service, you might be looking at things that you can do to help them have a better journey. For example, a doctor’s office looking into how they can improve wait times, if there isn’t someone at the reception desk the whole time is customer service. They could look into latest tech for buzzers, including things like a Piezo transducer so that it is effective. But what about the customer always being right? How can we apply that into our work and business? Here are a few things to be thinking about. Damaging Backlash We have all heard the horror stories that hit social media sites, and even the news, when a customer was not made to feel like they are owed what they are owed. And for a small business, you need to be able to grow your business, and not have a connection with something negative. If something happened and it went ‘viral’, your brand name is connected to it, and it can have a damaging knock on effect. So knowing how to deal with customer issues and resolving them well, is an important part of your business. Customers Make Your Business As has been said, if you don’t have any customers, then you don’t have a business. The businesses that stand by the phrase ‘the customer is always right’ are the businesses that are going to grow, as they understand and value their customers. As businesses grow and are successful it can be easy to lose sight of that fact, so focusing on your customers all the time, it ultimately what will help your business to keep growing and doing well; you can only do so much alone. Good Business Ethic If you focus on your customers and that they are always right, then it is going to be a good ethic for your business. It will trickle down to everyone involved, and it will really show in all that you do. Business students are taught all about business ethics and codes of conduct, because they are the things that will hold your business together. Love and loyalty to your customers should be part of that, and it will help them to be loyal to you as a business too. So although there can be some tricky situations with customers, we do need to make sure that we are focusing on them, and helping them to have the best experience with our brand as possible.